How lakshmansaimuthu/business-reputation-insights-analyzer-using-google-maps-reviews-llms works
Purpose and entry point
This repository is a compact business-reputation analysis application for turning Google Maps review exports into sentiment, theme, summary, and recommendation insights. The executable entry point is app.py; the exploratory/prototyping workflow is captured in business reputation.ipynb.
Application boundary
The application appears to operate on repository-local review datasets rather than exposing a separate service API. Its primary input boundary is CSV data, and its primary output boundary is an interactive dashboard rendered by the application:
• Reviews.csv
• ReviewsDetails.csv
• app.py
Review ingestion and normalization
Raw Google Maps reviews are expected to have been collected through SerpAPI or Google Maps APIs and persisted as structured CSV files. The collection/API integration is described in the README but has no dedicated source module in the provided tree. Reviews.csv and ReviewsDetails.csv are therefore the durable handoff from external review acquisition into analysis.
NLP analysis pipeline
The core analysis stages are text cleaning, sentiment classification, theme extraction, review summarization, and recommendation generation. These stages transform unstructured review text into structured business signals: positive/neutral/negative sentiment, themes such as service or pricing, condensed summaries, and suggested improvements. Implementation is concentrated in:
• app.py
• business reputation.ipynb
LLM and prompt boundary
LLMs are an external intelligence dependency for extracting themes, generating summaries, and producing actionable recommendations. Prompt engineering is part of this boundary: review data is prepared locally, sent to an LLM-oriented pipeline, and returned as business-readable findings. No provider-specific client, credentials handling, or model configuration files are present in the supplied tree.
Interactive presentation layer
app.py is the production-facing orchestration layer and likely owns data loading, analysis invocation, and dashboard rendering. The README identifies Streamlit and/or Gradio as the intended UI runtimes, though only one executable application file is present:
• app.py
Development and validation artifact
business reputation.ipynb is the likely experimentation environment for validating data preprocessing, NLP/LLM prompts, and dashboard-oriented metrics before or alongside the app implementation. It shares the same CSV-backed data boundary:
• business reputation.ipynb
• Reviews.csv
• ReviewsDetails.csv
Main entry points: app.py Application Orchestrator · Reviews.csv Reviews.csv · ReviewsDetails.csv ReviewsDetails.csv · business reputation.ipynb Exploration Notebook
Components 12
Review Data
- Google Maps / SerpAPI · Reviews are acquired externally before being saved as CSV.
- Reviews.csv
Reviews.csv - ReviewsDetails.csv
ReviewsDetails.csv
Analysis Pipeline
- Text Cleaning
app.py - Sentiment Classification · Classifies reviews as positive, neutral, or negative.
app.py - LLM Intelligence · Receives prepared review context and returns generated findings.
- Theme Extraction · Identifies recurring topics such as service and pricing.
app.py - Review Summaries
app.py - Recommendations · Produces suggested business improvements.
app.py - Exploration Notebook · Used to validate preprocessing, prompts, and dashboard metrics.
business reputation.ipynb
Interactive Application
- Application Orchestrator · Loads data, runs analysis, and renders the dashboard.
app.py - Interactive Dashboard · Displays review insights and business-readable findings.
app.py
Connections 17
- Google Maps / SerpAPI → Reviews.csv: persists reviews
- Google Maps / SerpAPI → ReviewsDetails.csv: persists details
- Reviews.csv → Application Orchestrator: loads
- ReviewsDetails.csv → Application Orchestrator: loads
- Application Orchestrator → Text Cleaning: prepares text
- Text Cleaning → Sentiment Classification: normalized reviews
- Text Cleaning → LLM Intelligence: prepared review context
- LLM Intelligence → Theme Extraction: theme findings
- LLM Intelligence → Review Summaries: generated summaries
- LLM Intelligence → Recommendations: improvement suggestions
- Sentiment Classification → Interactive Dashboard: sentiment insights
- Theme Extraction → Interactive Dashboard: themes
- Review Summaries → Interactive Dashboard: summaries
- Recommendations → Interactive Dashboard: actions
- Reviews.csv → Exploration Notebook: explores
- ReviewsDetails.csv → Exploration Notebook: explores
- Exploration Notebook → Application Orchestrator: validates workflow